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At Rustici Software, we’re lucky to have a slew of great clients doing interesting things with the products we provide. Yes, we solve very specific problems, but, regardless, it’s rare that any two use cases are alike which keeps me constantly engaged (with no shortage of iced coffee, of course) and certainly keeps the sales team and developers on their toes. On even more rare occasions, we have clients like hyperCision who come to us looking for creative ways to provide solutions to the customers they serve. We love a challenge, and we love the audible sigh of relief we hear when we get to say, “Hey, we can fix that for you.”

In the case of hyperCision, a trend was spotted amongst folks struggling to solidify a consistent, responsive eLearning player within SAP’s Learning Solution (LSO). hyperCision, via their HCLabs division, took that challenge head on. How nice of them! Lucky for the both of us, it just so happens we had a solution ready to go in SCORM Engine’s best-in-breed content player. And, thus, Twine was born.

Because everyone knows “if you build it, they will come,” or, more often than not in the world of software, if they come and the timing is right, you will build it, companies like Lockheed Martin found their way to hyperCision and Twine was just the solution they needed [insert aforementioned, audible sigh of relief]. The beauty of Twine is that it’s seamlessly pre-integrated into SAP’s Learning Solution with no up front work required. Thus allowing Lockheed Martin to get back to what’s important, delivering trustworthy learning experiences.

In the case study we bring you this week, you’ll learn that important hurdles for Lockheed Martin to jump were the ability for their learners to play content in a mobile environment and to play xAPI content in a responsive eLearning environment. We don’t want to spoil too much, but Twine was able to save the day yet again. We love the opportunity to share our stories, and hope you’ll enjoy learning more about Lockheed Martin’s use of hyperCision’s Twine as much as we loved telling it.

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At ATD 2017 this year, our CEO Tim Martin had a chance to talk about Content as a Service (CaaS). This conference was my first in eLearning, so I was excited to hear how companies are thinking about CaaS (or if they even know what it is). Out of the 125 attendees in Tim’s session 90% were from organizations, 5% were vendors and 5% fit into a category that was neither (or both!). On the organization side, the majority of attendees had more than one LMS and one poor soul had 10 LMSs to contend with in her company.

Tim discussed what Content as a Service is and how it solves the challenges of distributing courses across multiple systems by centralizing content in order to control and better understand the learning experience. (Sidenote: if you’re looking for further resources on CaaS, check out these blog posts). He also had a chance to answer some pretty common questions, such as…

How can an organization better distribute one piece of content to multiple LMSs?

For organizations who distribute content to multiple systems via individual files, content is not traditionally housed and managed in a central location. CaaS allows you to host a course in a single location and create proxy files to share with multiple LMSs that point back to that original course. When you update or edit your course, you edit a single file that is automatically available from each LMS.

What level of reporting is possible with CaaS?

CaaS enables you to see the usage of your content across all of your LMSs. Previously, any usage data or reporting was trapped in each LMS. With CaaS, the content and its corresponding data are centrally housed, allowing you to track both general utilization and deeper reporting like question-level analytics. Remember, reporting is always dictated by the eLearning specification you use.

How can vendors benefit from CaaS?

One of the coolest things about leveraging CaaS to distribute your content is that it empowers you to create unique, relevant experiences suited to specific learners. This is especially powerful for vendors who offer dynamically generated content within their system, which is hard to package and ship to an LMS.

Content as a Service also allows vendors to ensure the highest level of quality by consistently providing access to the latest version of a course. Financially, vendors are able to enforce the content licenses and subscriptions.

How can Content as a Service apply to a instructional designer?

Meet an instructional designer and you’ll quickly understand how passionate they are about creating eLearning content rooted in both design and science. With CaaS, an instructional designer can make sure the user always has the latest, best version of a course. And, they can finally understand how learners are interacting with a course (see reporting details above) so that they can adjust their content accordingly.

How are other businesses using CaaS?

If you’re looking for inspiration, look no further than the SANS Institute, who uses CaaS to help them efficiently manage and understand their eLearning content. If you want to know how Content as a Service can benefit you specifically or if you have a question about how it works, reach out to us.

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Last week we were incredibly excited to share a brand new, Content Controller case study for The SANS Institute. The case study describes the success they have using Rustici Software’s eLearning content distribution solution Content Controller to help them distribute and manage training content. When we were publishing the case study, we couldn’t help but reflect upon how wonderful they are as a client. SANS has continuously inspired us, encouraged us and collaborated with us. We’ve created a better product, and are a better company, because of them.

We started talking to SANS about their eLearning content distribution challenges two years ago during ATD ICE 2015 (Side Note: Tim will be speaking at this year’s ATD conference!). At the time, Content Controller was a glimmer in our eye. We had begun thinking about what it would mean to help companies better manage and control their content through eLearning content distribution solutions, but we hadn’t worked out what a product entailed.

We were therefore lucky to start chatting with SANS, who shared that same glimmer in their eye. At the time, SANS was struggling to effectively release version updates for their customers and they felt like there had to be a better way to manage content.

Worlds collided; the timing was perfect. Content Controller was born.

Since those first conversations, SANS has been a collaborative partner involved in the development, launch and evolution of Content Controller. We have had meetings in person to discuss product mock ups. We have picked their brains about how they use the product. We have supported feature requests inspired by their challenges.

Point of fact, SANS was the inspiration for one of our most popular features, Equivalents. SANS customers were finding it cumbersome and time-consuming to manage multiple languages of the same course. As a solution, SANS wanted to enable their customers to present a single course to a learner and let the user select their language. Equivalents solves this problem precisely and our product is better for it.

Last year, Content Controller was awarded a Brandon Hall Group’s Excellence in Technology Award for Best Advance in Content Management Technology. This award granted to Content Controller for revolutionizing content management and delivery could not have been possible without fantastic customers like the SANS Institute.

We are unbelievably thankful to SANS for inspiring us to create a better product and making our days more enjoyable through collaboration. And we can’t thank them enough for being champions of our company.

So, two years later, we’d like to say, “Cheers!” to SANS. We’re glad to know you and incredibly happy to work with you. Here’s to many years to come.

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We’re excited to head down to Atlanta in just a few weeks for ATD 2017. Not only is it in our backyard (well, sort of) but it’s a great chance to see so many of our clients and partners across the industry- all in one place! At last tally, more than 50 of the companies on the exhibit floor use our software in their products. We can’t wait to hit the expo hall and see so many of our clients in person. And check out the latest and greatest products everyone has to share.

Another fun fact about ICE this year? Tim Martin will be talking about Content as a Service. For those of you at the conference, check it out. It should be a great talk for anyone looking for options on how to distribute content in new and different ways. Tim’s also known for having some pretty entertaining slide decks.

So, if you’re planning on going to ATD this year, let us know. We’d love to make sure we find you to catch up. And if you don’t find us on the floor, you might find us here. Ryan Pfeiffer has already prepped us that we will need to visit Shake Shack at least once while we’re there.

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This week LTG (our parent company) announced the formal acceptance of their bid to acquire NetDimensions. Depending on who you are and what you know, this may or may not seem like a big deal, or even a potential threat.

I wanted to quickly, publicly, and officially alleviate any concerns you may have.

When LTG acquired us a little over a year ago, Mike and I made clear that it was crucial to us that Rustici Software be allowed to serve its customers in exactly the way it always has… agnostically. We’ve never recommended amongst our LMS or content providing customers. We just wouldn’t do it, and we won’t do it. And that’s still true today, with full knowledge of the NetDimensions acquisition.

A related story: LTG owns a content authoring platform, gomo learning, which does not use any Rustici products. At the same time, we have provided our SCORM Driver product (which also supports xAPI/cmi5) to Articulate, Adobe, and Dominknow, competitors of gomo’s.

Early in the integration process, we were asked by gomo folks if we could integrate gomo directly into SCORM Cloud as a way to introduce their product to our many users of SCORM Cloud. Doing so almost certainly would have brought some prospects to gomo and increased the revenue of the group as a whole, and could have potentially brought Rustici some referral revenue as well.

We refused. And LTG supported that choice.

(gomo has also been given the freedom not to acquire our software, too, for what it’s worth because they already had a reasonable solution in place.)

This autonomy is crucial to our ability to serve so many of the vendors in the industry, many of whom compete with each other.

If some of the folks at NetDimensions ask my opinion about how and whether they should adopt xAPI, I will certainly offer it, just as I would for any other LMS vendor who calls upon me. If those same people ask me to inform them about another LMS vendor’s plans in this regard, I merely point them to publicly available information. More directly: we will offer our services and products to NetD, and they will have the ability to procure them, just like we would with any other LMS provider.

So, congratulations to LTG and NetD both. It’s an exciting combination for parts of the group, and business as usual for Rustici Software.

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